CAVEMAN RETURNS //
“It's so easy a caveman can do it” is a beloved GEICO campaign. But you know who doesn't love it as much? Cavemen. So when we sent Caveman a letter, inviting him to formally take part in an upcoming project with the brand, it stirred up stuff in him, like nightmares.

  • – Fast Company
    – Adweek
    – Ad Age
    – Muse by Clio
    – Comicbook.com

  • – One Show – Shortlist – Branded Entertainment – Use of Humor
    – AICP Post Awards – Shortlist – National Campaign – “Nightmare”
    – AICP Post Awards – Shortlist – National Campaign – “Commercial Cuddles”

  • – Agency: The Martin Agency
    – GCD: Neel Williams
    – CD: Ryan Raab
    – CD/Creative: Graham Unterberger
    – CD/Creative: Dustin Dodd
    – Producer: Maggie Weishaar
    – Producer: Zavi Harman

After hesitantly agreeing to participate in the documentary, Caveman was bummed to find out the film, titled “Legend of the Lizard” and is entirely about the GEICO Gecko.

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Legend of the Lizard